My Pet Ninja


My Pet Ninja is a Toronto based skateboarding apparel company dedicated to providing fashionable and affordable apparel to the urban market. They have a full product line for both men and women consisting of t-shirts, hoodies, tank tops and hats and they also sell customized skate decks.

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Services Performed

  • Information Architecture
  • Creative Design
  • Content Management System (CMS)
  • E-Commerce
  • Ongoing Support


"Within the first month, we were getting 150% more daily visitors and we tripled the amount of merchandise we sold. KARMAtize went above and beyond to help us develop our brand and reach out to new customers."

Jeff Gershtein, Owner, My Pet Ninja

My Pet Ninja approached KARMAtize as they were unimpressed by their existing web site. It had a dated look and feel, and was so poorly organized that it was severely limiting the company’s power to generate new business leads. Therefore, My Pet Ninja asked us to help them re-develop their brand and deliver a site that that could be used to sell and promote their products.

We started from scratch and focused on two aspects: 1) the look & feel 2) the e-commerce user experience. By doing this, we would improve the brand and increase the number of sales by making it easy to buy their products online.

Since the site’s launch the company has been able to extend their reach across the province and triple their total sales.